Until the advent of SMM or Social Media Marketing, SEO was being used to optimize marketing efforts. The idea then was to stuff keywords into the writing and rise in the rankings. It was the primary source to build traffic for the website. After SMM came into the picture the game has changed. Now they both work together to drive traffic to the website. SEO or Search Engine Optimization has become an integral part of SMM to reach the target audience most effectively, connecting with them all the way.
Now both SEO and SMM are being used as a business strategy together to draw traffic in and to maximize conversion of visitors into customers. The challenge for SEO services Singapore is for the converted customers to keep coming back for more, and the SMM – SEO combination has been successful to some extent. Well, we know that SEO alone has its limits. Just being there on social media getting only likes and comments is not the best way to move forward. SMM helps to give a much-desired push by increasing visibility across platforms on social media. It is the links and backlinks to your website that draw the traffic to your page or website while giving a boost to your websites’ ranking on the Search engine. The SMM –SEO partnership can work only if the page has been properly optimized for the revered Google, believes the pros of the game.
While SEO helps you to establish connections with your audience off-website, it is the SMM that helps traffic to find you organically and flow to it. So, there is a lot of strategizing that goes into a perfect marketing mix. Of course, that’s an expert’s job. Many Social Media Marketing agencies in Singapore like Incepte, know their job well and can change the way your business works. It needs an experienced professional touch like Incepte team to weave your way through the intense competition online. Contact them today for a better tomorrow for your business.